IEEE Smart Cities IEEE Smart Cities

Marketing Committee

Scope

  • Promote Smart City activities of all IEEE OUs by encouraging content, contributions and participation

  • Promote the output of all IEEE Smart Cities committees

  • Ensure IEEE Smart Cities is at the top of the minds of the public and with editors through daily pitching and offering of our collective expertise for comment via social media, the IEEE Smart Cities portal, trade journals, news outlets, magazines, etc.

  • Educate key audiences about IEEE Smart Cities through continual coverage

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    Increase global visibility of IEEE Smart Cities with a marketing emphasis

Goals

  • Make contact with lead Marketing lead in each IEEE OU, establish communications with them

  • Educate key audiences about IEEE Smart Cities through continual coverage via portal development and usage, use of social media and ongoing portal refreshes

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    Increase global Smart City community via its marketing channels including the Facebook, LinkedIn Group, Flip Board, Twitter, e-Newsletter, Technical Community and web portal

  • Benchmark and monitor awareness and continue public outreach

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    Ensure IEEE is top of mind with editors through daily pitching and offering IEEE for comment